What Perks?

IndieGoGo has the concept of Perks – incentives for people to contribute, these might be simply emotional: "We'll love you forever and you'll feel warm and fuzzy"; they might entitle donors to access to early product "Get a DVD of the rough-cut  of our movie"; or something else connected with the project, t-shirts, high-res images, etc.  It really can be anything you can give to people.  You then associate levels of perk with levels of donation, so the ones for $100 are cooler than those for $10.

I'm having a bit of a creative/imagination failure about what I can offer here.  Last year we sent postcards to everyone who made a donation (and gave us a postal address)  I'd like to do that again, but it might be nice to have some way of expressing gratitude at the very low level as well as higher up.

So what would *you* want?  What can I give you, associated with this project that would encourage you, or people you know to make a donation?  No promises of course, and I can keep it without perks until I have some good ideas, but I'd quite like to add something in.

Originally posted on Please Look After This Englishman


This is me at the end of the line last year – sitting in Union Station, Los Angeles having made it coast-to-coast despite my constant doubts that it would happen. I'm starting to have those doubts again from time to time, but I look at myself there and see my shaggy unshaven self just off a 36-hour train journey and I remember the cool fresh spring air (yes, in downtown L.A.!) and the sunshine and knowing that there never had really been any doubt – uncertainty about the detail perhaps, but no real risk that it wasn't going to happen.

This is the nub of good story (and I think by extension, a good life), we want to know it's all going to turn out all right in the end, but we also crave doubt, uncertainty, jeopardy.  We need that uncertainty to throw the success into relief – if all we ever did just worked out exactly to plan we would never know the ecstacy of success, it would all be the same – win after win after win after win.

The trick as an artist, performer, writer, human being is to remember that we have created the possibility of downside *in order* that the upside can exist, and to make it all the more delicious.  The journey is much more comfortable though if I can remember that it's just an illusion that I'm using to make the story interesting and to motivate myself to action.

So I know that at the end of March, I'll have some similar shot of me looking tired, wrinkled, dishevelled, but happy and satiisfied that I've completed something.  And then I'll start all over again.

Originally posted on Please Look After This Englishman